Hobby Animation, the Swedish based animation-production company, launches an advertising competition entitled ‘Free the King’ with the aim of abolishing the Swedish monarchy.
Hobby Animation, together with the Republican Association, has launched an advertising competition entitled “Free the Swedish King”. Creatives and advertising students from all over Europe are invited to participate in the competition by sending in an idea for an animated film. A panel of judges will decide which idea will be produced by Hobby Animation.
- ‘To quote the Swedish writer Vilhelm Moberg; “Heads of States shall be appointed by law, not through sexual intercourse. To inherit your mother or fathers profession is neither democratic nor such a good idea. Therefore we have created this competition together with the Republican Association to increase the debate around our monarchy’ says Calle Isberg, Executive Producer of Hobby Animation.
Hobby Animation was founded in December 2011 and is a daughter company of the award winning Swedish production company Hobby Film.
Brief: Develop an idea for an animated TV- Commecial of about 10-60 seconds. The films pourpouse is to make people want to abolish the Swedish Monarchy. The republican Assosiation is the client.
Price: The jury will select a winner and Hobby Animation will produce and pay for the production of the winning entry . The film will be shown to 1,5 million people of Swedens largest network site , the Nyheter 24 group. The winning creative /s will receive glory and a trophy.
New Improved jury: Arvid Svanvik, CD, Carl Johan De Geer, Artist, Fredrik Ganslandt, CD, Gudrun Schyman, Politican, Mathias Päres, CD, Mårten Knutsson, CD, Oskar Bård, Director, Tommy Wiking, Republican Assosiation.
Rules: Send your written / drawn idea on a A4 in a PDF format. One idea per person/team. All text must be in English. Enter contact information in PDF and wich of animation directors you think is most appropriate to direct your idea: Jonas Odell, Kristoffer Ström or Koja. The contest is open to advertising creatives and advertising students world wide.
Email Your enteries to: info@hobbyanimation.com
Deadline: 29th February 2012
More info on the topic: http://repf.se/ or http://aerm.org
